LEUPEN Group
Digital Automation
About Leupen Digital · North Holland

Built by operators. Engineered for advantage.

We are not a traditional billable-hours agency. Leupen Digital Solutions emerged from our own entrepreneurial group in North Holland: first we built the software that powers our own European e-commerce and wholesale operations — now we build that exact unfair advantage for our clients.

Why we build differently

We run our own businesses on the exact software we build for you.

Most IT agencies only know business operations from a whiteboard. Within the LEUPEN Group (headquartered in Obdam, North Holland), we actively run international e-commerce (AutoSound24), B2B wholesale (MarMotive), security engineering (Leupen Automation), and hospitality.

When off-the-shelf webshop and ERP packages proved too slow, rigid, and expensive for our own growth, we engineered our own operating system: LEUPEN OS. One lightning-fast Next.js architecture uniting PIM, warehouse management (WMS), order fulfilment (OMS), and multi-country storefronts.

You feel that operational DNA in every conversation. We don't think in billable sprint padding — we think in margins, throughput speed, error reduction, and conversion.

2–6 wks
Typical first launch
€ 0
Per-user license fees
95–100
Google Lighthouse standard
100%
Engineered in North Holland
Case Study · LEUPEN OSAutoSound24
Martijn Leupen — Founder & Lead Software Architect bij LEUPEN Digital Solutions
DIRECT ARCHITECTURE LEAD
Martijn Leupen
Founder & Lead Engineer · Obdam (NL)
Personal Engineering Leadership
“At traditional agencies you speak with a salesperson while a junior builds your platform. Here you sit directly at the table with the architect writing and shipping your system.”

From our headquarters and warehouse at Tocht 18 in Obdam, Martijn Leupen personally leads the software architecture of LEUPEN Digital Solutions. Every platform we build for clients uses the exact same high-speed Next.js, PostgreSQL and AI/MCP architecture that powers our own European trading and e-commerce companies every day.

Martijn Leupen at his software engineering & telemetry workstation in Obdam
ENGINEERING WORKSTATION · OBDAM (NL)LEUPEN-OS-FRONTEND · REAL EXPERIENCE SCORE 100

Direct architecture, TypeScript engineering and live telemetry from Obdam — building B2B portals, ERP integrations and European e-commerce platforms without agency overhead.

The Honest Comparison

Why decision-makers switch to Agentic Driven Development.

Until recently, you had to choose between a restrictive off-the-shelf package or a slow, overpriced custom software trajectory. With ADD, we eliminate that trade-off.

01

Time to first launch

Off-the-shelf SaaS / Templates

Weeks to months of configuration

Traditional IT Agency

6 to 9 months development time

LEUPEN Digital (ADD)

Live within 2 to 6 weeks

02

Cost of team growth (seats)

Off-the-shelf SaaS / Templates

Recurring license fee per user

Traditional IT Agency

High hourly billing per change

LEUPEN Digital (ADD)

€ 0 per-seat licenses · unlimited users

03

Speed & Core Web Vitals

Off-the-shelf SaaS / Templates

Slowed down by heavy plugins

Traditional IT Agency

Inconsistent, often an afterthought

LEUPEN Digital (ADD)

< 1 sec load time · 95–100 Lighthouse

04

Fit with your workflow

Off-the-shelf SaaS / Templates

You adapt your business to the tool

Traditional IT Agency

Custom, but slow and bureaucratic

LEUPEN Digital (ADD)

100% engineered around your operation

05

ERP, CRM & AI integrations

Off-the-shelf SaaS / Templates

Limited to standard connectors

Traditional IT Agency

Expensive manual integration hours

LEUPEN Digital (ADD)

Seamless real-time API & MCP architecture

06

Technical foundation

Off-the-shelf SaaS / Templates

Closed platform (vendor lock-in)

Traditional IT Agency

Often legacy or fragmented code

LEUPEN Digital (ADD)

Open industry standard (Next.js 16 & Postgres)

Our Commitments

Four guarantees for leadership and operations.

01€ 0 / seat

Zero license tax on growth

Standard SaaS platforms penalize your growth by charging extra monthly fees for every new employee or branch. Our custom portals and backoffices have zero per-seat fees: scaling from 5 to 100 users costs nothing extra.

02Obdam · NH

Direct access to the engineers

No account managers mistranslating your requirements or anonymous ticket queues. You work directly with the senior engineering team in Obdam (North Holland) that designs and builds your system.

03EU Cloud · GDPR

EU Cloud, Security & 99.99% Uptime

All data is encrypted and hosted in European data centers (GDPR-compliant) with strict role-based access control, automated backups, and global edge distribution.

04Fixed phase scope

Predictable scope & investment

Before we write a single line of code, you receive a clear architectural blueprint and fixed phase pricing. Thanks to Agentic Driven Development, your budget goes into high-value business logic rather than repetitive boilerplate.

Part of LEUPEN Group

The technical engine behind a hands-on business group.

From our headquarters in Obdam, we partner with ambitious SME and enterprise organizations across North Holland (Alkmaar, Hoorn, Heerhugowaard, Purmerend, Zaanstad, Amsterdam), The Netherlands, and Europe. Visit us in person or online to see our production systems in action.

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Noord-Holland · HQ Obdam
The Netherlands · Home Base
European Scale · 8+ Languages
Ready for the next step?

Let's build your digital edge.

Spar with us, no strings attached, about custom software, a faster e-commerce platform or an integration with your ERP or CRM.